Avenue Yasser Arafet, Sousse, Tunisia
Inbound Telemarketing
Intbound telemarketing is a strategy where telemarketing companies reach out to their existing customers or those who have previously initiated interest in the company's products or services. In this strategy, the clients ae expecting a call from the telemarketer.
Outbound Telemarketing
Outbound telemarketing is the complete opposite of inbound telemarketing. It is a proactive sales approach where telemaketers contact a potential customer who has not previously shown interest in the company's products or services. Cold calling falls under this category.
B2B Telemarketing
B2B telemarketing is all about using calling as a channel. This for business to business transactions. It is either to sell or to build linkage between two comapanies. B2B telemarketing can help you in finding the right people to have as costumers. It enables you to raise awareness about your brand. This can help you grow and build credibility among existing and future clients.
B2C Telemarketing
B2C Telemarketing targets the direct consumer. These consumers potentially show interest in the product or service. this type of telemarketing is product-driven as the agents deal directly with the customers or end-users. It is almost the same as the outbound telemarketing. The sales of the company depend on the telemarketer that handles the outbouned calls.
